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SMILE IS AN EXPERIENTIAL DESIGN STUDIO FOCUSED ON STORYTELLING AS A MEDIUM TO CONNECT A BRAND WITH THE GUEST. OUR GOAL IS TO ADVANCE EVERY IDEA INTO REALITY, BRING ANY BRAND TO LIFE.

 
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Because your guest is always first

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LAY THE
SOLUTION

SMILE combines architectural space solving with the operational knowledge of running an event. Our team works to design the ideal layout to address all possible uses and challenges in the space to then focus on various design aesthetics.

DRAFT
YOUR DREAM

At SMILE we put pen to paper and bring your vision to life. Our team concepts and develops all possible design solutions to create a space that blends your brand into an impactful experience for your guest.

BRING IT
TO LIFE

SMILE is a one stop shop from concept to activation. Apart from concepting and development, we build the physical experience with attention to every detail - from structural pieces to pillow placement. Utilizing our collective knowledge, we maximize efficiencies to create the most effective product to bring the brand and guest experience to life.

WHAT WE LOVE TO DO

 

ENGAGEMENT

The power of a brand activation is measured by ability to connect and engage. Creating moments that bring a community together and open stages undiscovered is one of the many things we love to do. Our events bring Big Game exposure to small businesses with huge community impact.

TELEVISION

The main intention behind everything at Smile is to captivate the guests, or in the case of film and television, the audience. Creating a universe for the camera to capture and transport everyone involved. From concepting to design and through execution, it is a one stop shop for all production design and scenic needs.

RETAIL

We create an environment that immerses your guest in the story of your brand. Focusing on comfort and functionality, all design elements serve as an immersive medium creating bonding moments between your brand and the guest.

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HOSPITALITY

Comfort, entertainment and elevated access are the core values of our approach. Offering a unique side of a brands story taking your guest into a handheld journey of experiences only possible with your brand.

SPORTS

 We bring top level hospitality to a stadium setting effortlessly. Capturing the spirit of the big game and elevating its look and feel to create a unique unparalleled offering at the highest level and with the best access.

VIRTUAL

Engaging all senses and discovering new frontiers. Bridging the gap between the digital world and the RL world allows us to design virtual experiences that are as efficient as they are engaging.

 

WHAT WE LOVE TO DO

  • blue-sky concepting

  • PRODUCTION DESIGN

  • SPORTS AND IN-STADIUM ENTERTAINMENT

  • Hospitality design, build, & activation

  • Brand management & engagement

  • Permanent experiential

  • Themed entertainment & exhibits

  • Show production

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